News 11:10 October 2023:
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If you are on Twitter, you need to know that the content you provide will be cliff noted. That is to say that the limit in characters will not allow you to put loads and loads of content on a page. This means that you will have to be very selective in how you phrase your content and what it is that you are trying to say. Multiple tweets in succession are one way to post more in a though, but, this has its risk.
For instance, if you are asking your users to work through ten tweets to follow your complicated thought process rather than just making it brief and to the point in the first place, then, you will struggle with getting the Twitter likes that you want. This is because, especially on social media, followers do not want to feel like they have to weave their way through a complicated process in order to get the point. They want it quick and to the point in a succinct but appropriate post. If they wanted something longer, they would head to a social media page that is known for this like Facebook. Therefore, if you want likes and you want to grow your page on Twitter, be sure to handle your account like it was meant to be: quick and to the point.